Decoding The New Web with SourceLess at Crypto Expo Milano 2023

Digital identity is like a special name tag you wear on the internet that shows who you are and what you like to do online — a magical backpack that keeps all the things you do and say on the internet in one place.
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The first thing that comes to mind now that the doors of Crypto Expo Milan 2023 have just closed and that can be put into a statement is: the age of digital identity is here! For us as the main sponsor, the focus was primarily about bridging digital spaces — from Web 2 to Web 3 — helping people better understand what this means and embodying the transition to a digital era defined by security, ownership, and personal sovereignty.
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From Expo Insights to Global Trends
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The Covid-19 pandemic has been a catalyst for unprecedented digital transformation worldwide, rapidly advancing everything from virtual meetings and electronic signatures to digital payments and remote work setups. Everything seems to have converged into a direction that has a new potent force that sculpts the future of the internet — Web3. This next-generation web is characterized by key elements like blockchain, decentralized finance (DeFi), non-fungible tokens (NFTs), and the increasingly discussed concept of the metaverse. These emerging technologies present a spectrum of opportunities and challenges for individuals, organizations, and regulatory bodies. And here is where our discussions at Crypto Expo Milan started.
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It was all about a confluence of ideas aligning perfectly with what we can say is a dramatic market shift towards government-backed digital identities and enhanced security measures like biometric and Multi-Factor Authentication (MFA)​​. Our team’s presentations reflected a global direction, emphasizing the role of STR Domains in an individual’s digital autonomy. The Web 3 domains SourceLess offers — STR Domains — are guiding users to a new era of digital identity, as evidenced by the industry’s predicted 82% growth in digital identity applications in the next three years​ (1).
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The Rise of Digital Identity
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With market projections indicating a rise from 2.3 billion to 4.1 billion digital identity applications in use by 2027 (2)​​, SourceLess’s Web3 solutions that come as technological advancements are a response to a world demanding decentralized solutions related to personal or business online presence, further evidenced by the competitive landscape of digital identity vendors​​.

The vision for STR Domains extends beyond current capabilities of any domains, looking towards a future where each individual can confidently navigate, communicate and create in the digital world with a secure, verifiable, and sovereign identity.
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We can definitely say that being part of the expo was a powerful and enriching experience with deep conversations that went way beyond technology to touch on the more social impact it has and on the social needs it answers. It was incredible to see the increased interest around how we are bridging the digital world from Web 2 to Web 3 through our STR Domains.
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From Web 2 to Web 3 with the SourceLess Leadership Team
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A standout moment at the event was the insightful presentations by our founder and CEO, Alexandru Stratulat, COO, Alexandru Nichita, and Christine Zeitler. They delved into the history and evolution of SourceLess — the bigger picture that shaped its roadmap — and showcased our hybrid blockchain solutions, demonstrating how individuals and businesses can leverage the power and versatility of the SourceLess hybrid ecosystem. Moreover, the event served as a prime opportunity to introduce SourceLess’s streamlined onboarding process.

The presentations emphasized the focus on utility and real-world benefits of blockchain technology, with it being the backbone of Web3, and centered on ownership and decentralization. The fusion of cryptocurrencies, DeFi, NFTs, gaming, and social platforms is fueling a surge in technological innovation and practical applications within the creator-driven blockchain economy.

Engaging Panels and Interactive Workshops
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The expo buzzed with energy, thanks to the one-on-one discussions, open panel talks, and the two Web 3 oriented workshops we hosted. These interactions provided a dynamic platform for sharing ideas and exploring the complexities of the blockchain world.
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As we mentioned earlier this week in a message towards our community, witnessing its growth in such a dynamic way is beyond words. We are overflowing with appreciation and excitement for what lies ahead.

References:

1. & 2. Research and Markets. (2023, November 13). Global Digital Identity Landscape: Market Boom with Predicted 82% Growth by 2027. GlobeNewswire News Room.